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Monday, 6 November 2017

5 reasons why you should avoid buying email addresses


Never buy email addresses for your email marketing campaign. Here, you will see 5 reasons why you should never buy email lists.


avoid buiying email addresses

Do you know that you have been making a very critical mistake if you have been buying elmail addresses for your email marketing campaign. Yes, buying email lists is always a bad idea.

In this post, you will see why you must avoid buying email lists for your email marketing campaign.




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Do you know that email list is one of the livelihood of your blogging business?. If you don't already know that, then you should know it now. So as a blogger, one of the most things you need to focus on is getting email addresses of your blog visitors which you will use for your email campaign.

Then what happens if you buy email addresses?

Now, you are going to know my 5 reasons why you should avoid purchasing email lists for your email campaign.

5 reasons why you should avoid buying email addresses for your email campaign

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Below are the reasons why you should always avoid buying email lists for your email campaign.

  •  They are not your targeted audience / customers.
If you are planning to get email addresses for your email marketing campaign, your focus should be on getting real and targeted audience. What you do not know is that targeted audience are the ones that will increase your conversion by 100%. So if you go about buying email lists for your email marketing campaign, know that you can never turn any of then into your prospective buyers. The reason why you should focus on targeted audience is because, you can easily turn them to your lifetime customers.

  •  The email lists you bought may not be valid email addresses.
This is another problem which you must face if you go about buying email lists. It is not about buying email addresses, the question now is, how many of the emails are valid?

So if eventually, most of the email address you bought are invalid, that means, you will be wasting your time and energy promoting your products and services to people or email that is no longer functional.

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  • They are not interested in what you offer.
This is also in line with the first reason above. If you buy email lists, you do not know what they are interested in, because of that, your promotional email to them will be of no interest to them.

  •  They will mark your promotional emails as spam.
What will you do if you find any email campaign sent to your inbox without knowing the person that sent the email or the source of the email?
I bet you, you will not hesitate to label the email as spam or even delete it permanently.

That will also be the case of the people who owns the email addresses you bought, they will quickly label your emails as spam messages or even delete them totally.

  •  They can never buy your products since they do not know and trust you.
The aim of every internet marketer is to derive sales from their email lists. Now what happens if your email list refuse to generate sales for you?
That is because they do not know who you are and they do not trust you. People always buy from the people they trust.

Is that not so?
That is the truth about it.

Now what can you do to avoid buying email addresses?

To avoid buying email addresses for your email campaign, what you will have to do is to convert your blog visitors to your subscribers.

Below are more articles to help you convert your blog visitors to subscribers.


What are your own thoughts?


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